Ordinary People

Joana Kohrs.
confidant.

Joana, the advocate: She promotes diversity and inclusion in the film industry and stands up for justice with empathy and dedication—a shining example in the fight against racism.

During the Berlinale, I spent three days following Joana around. Between a workshop Joana led, titled “How to Prepare Your Set for Diversity & Inclusion,” and an event organized by the BIPoC Alliance (a coalition of filmmakers from various networks), we ended up at a memorial event for the victims of Hanau. Meals are eaten in between, mostly on the go. Helpfulness is important to Joana. Whether someone doesn’t know where to stay for the night or is short five euros for a kebab.

Her family is from Ghana; Joana was born and raised in Hamburg. Joana on herself: “I want people to be well, for individuals to be seen and heard, and for us to listen to and communicate with one another. As an entrepreneur, I advocate for this in all areas, but above all as a confidant for casts and crews in the film industry.”

These days with Joana have not only deepened my understanding of the importance of diversity and inclusion, but also underscored the need to take even more active steps against racism.

Hell to the NO—Joana impresses me.

Joana Kohrs, agent, speaker, confidant, gallery owner. Berlin.

Ordinary People

Marius Fletschinger.
priest.

Marius, the Metallica-loving pastor: With his outlook on life, he stylishly embodies modern faith.

A black-and-white photo shows a journalistic-style portrait of a man in profile against a bokeh background, capturing strong emotions. A contribution to the Ordinary People project, which documents human history through photography.A black-and-white photo shows a journalistic-style portrait of a man in profile against a bokeh background, capturing strong emotions. A contribution to the Ordinary People project, which documents human history through photography.
A black-and-white photo shows a man in a documentary style standing by a window with a telephone, radiating emotion. Part of the "Ordinary People" project, which documents human history through photography.A black-and-white photo shows a man in a documentary style standing by a window with a telephone, radiating emotion. Part of the "Ordinary People" project, which documents human history through photography.
A black-and-white photo in a documentary style shows a man dancing in an office. The image skillfully captures the emotional atmosphere of the moment.A black-and-white photo in a documentary style shows a man dancing in an office. The image skillfully captures the emotional atmosphere of the moment.
A black-and-white photo in a documentary style shows a man dancing in an office and captures the emotion of the moment. A contribution to the Ordinary People project, which documents human history through photographyA black-and-white photo in a documentary style shows a man dancing in an office and captures the emotion of the moment. A contribution to the Ordinary People project, which documents human history through photography
A black-and-white photo in a documentary style shows a man putting on a cassock. The image powerfully captures the emotional significance of this moment.A black-and-white photo in a documentary style shows a man putting on a cassock. The image powerfully captures the emotional significance of this moment.
The photograph for the "Ordinary People" project presents a compelling documentary shot that offers a glimpse inside a church, capturing ordinary people in their spiritual setting.The photograph for the "Ordinary People" project presents a compelling documentary shot that offers a glimpse inside a church, capturing ordinary people in their spiritual setting.
The black-and-white photograph for the Ordinary People project captures the moment when a pastor is speaking with a woman, reflecting on human history through the images and the deep emotions of the subjects.The black-and-white photograph for the Ordinary People project captures the moment when a pastor is speaking with a woman, reflecting on human history through the images and the deep emotions of the subjects.

Actually, I didn’t want to quote anyone here. But as a pastor, Marius probably speaks best for himself: “Things in our world don’t follow a set plan. Things could be completely different; everything could be different. [...] Nevertheless, we have to make decisions all the time and somehow lead our lives. That’s what style means to me.” And then Marius listens to “Metallica,” as befits the director of the Karlsruhe Southwest Pastoral Care Unit, and afterward conducts a bereavement counseling session at 10:30 p.m.

Marius Fletschinger, Chaplain. Karlsruhe.

This black-and-white, reportage-style photo of a smiling man captures the subject’s emotion and is part of the Ordinary People project, which documents human history through photography.This black-and-white, reportage-style photo of a smiling man captures the subject’s emotion and is part of the Ordinary People project, which documents human history through photography.
The black-and-white photo of a man, taken in a documentary style, is part of the Ordinary People project, which documents human history through photography.The black-and-white photo of a man, taken in a documentary style, is part of the Ordinary People project, which documents human history through photography.
A black-and-white photo of flowers that focuses on the details captures the beauty and delicacy of nature in a minimalist style.A black-and-white photo of flowers that focuses on the details captures the beauty and delicacy of nature in a minimalist style.
Part of the Ordinary People project: A black-and-white photo shows a man in a square with a bicycle. Two men are repairing the bicycle—a moment in human history captured through photography.Part of the Ordinary People project: A black-and-white photo shows a man in a square with a bicycle. Two men are repairing the bicycle—a moment in human history captured through photography.
Part of the Ordinary People project: A black-and-white photograph of a man standing in a square with a bicycle captures a moment of reflection, preserved as part of human history through photography.Part of the Ordinary People project: A black-and-white photograph of a man standing in a square with a bicycle captures a moment of reflection, preserved as part of human history through photography.
Ordinary People

Andrea Grudda. Author of *
*.

Andrea, the modern listener and observer: She transforms people and places through her unique abilities.

At first, it felt a little strange. Someone was taking my place—the role of the listener and the observer. And Andrea says, “That’s a big part of my daily life. Listening and observing.” We quickly agreed on that. Understanding how people act and what group dynamics prevail are things she carefully senses so she can then work with the team. These observations also form the basis for her books. What exactly she does isn’t always easy to explain. But it always has an impact that changes people and places. And when her mother asks her now and then what kind of job she actually has, a whole list of titles comes to mind: author, mentor, lecturer in trend management and strategies. But it’s always about people and sustainability.

Andrea Grudda, author, mentor, strategist. Sylt.

Ordinary People

Inga Reska.
model.

Danish. Somehow Danish, I thought, as Inga walked toward me at the Hamburg airport.

Danish. Somehow Danish, I thought, as Inga walked toward me at the Hamburg airport. And sure enough, Inga had lived for years with her partner, son, and two dogs in a rather secluded spot by a fjord in Denmark. So why come back to Hamburg? “Well, you get better jobs here,” she says, “but I do miss that pretty house by the sea.” I spent two days with Inga, capturing her on camera. And ever since, I’ve been wondering: Where does Inga get that fascinating charisma? Is it innate, or does it require that deep—and entirely unique—connection to nature?

Inga Reska, Model. Hamburg.

Ordinary People

Jürgen Krissler.
creative.

The Creative Genius: A perfectionist who shines in the shadows of the night – Access? Exclusive, top secret.

The image for the "Ordinary People" project features a portrait of a man tenderly hugging a cat, conveying a warm and heartfelt connection between human and animal.The image for the "Ordinary People" project features a portrait of a man tenderly hugging a cat, conveying a warm and heartfelt connection between human and animal.
The image for the Ordinary People project shows a room with a piano, floor-to-ceiling windows, and a man playing the piano.The image for the Ordinary People project shows a room with a piano, floor-to-ceiling windows, and a man playing the piano.
The image for the "Ordinary People" project shows a portrait of a man wearing glasses in a white interior, conveying a calm and serious expression.The image for the "Ordinary People" project shows a portrait of a man wearing glasses in a white interior, conveying a calm and serious expression.
The image for the "Ordinary People" project shows a close-up of a pianist's hands and the piano, focusing on the details.The image for the "Ordinary People" project shows a close-up of a pianist's hands and the piano, focusing on the details.
The portrait of a man for the Ordinary People project shows him standing next to a piano, with books containing sonatas in the foreground.The portrait of a man for the Ordinary People project shows him standing next to a piano, with books containing sonatas in the foreground.
The black-and-white photo for the Ordinary People project shows a portrait of a man wearing glasses as he sits at the pianoThe black-and-white photo for the Ordinary People project shows a portrait of a man wearing glasses as he sits at the piano

Perhaps the most creative person I know. A tireless perfectionist, one of the few who always looks for the mistake in himself first. And someone who works when others are sleeping. Want to get in touch with him? Shh. Only on the down-low.
‍
Jürgen Krissler, Creative Director. Schramberg.

The image for the Ordinary People project shows a man walking down a white hallway, a serene interior that exudes a sense of simplicity and clarity.The image for the Ordinary People project shows a man walking down a white hallway, a serene interior that exudes a sense of simplicity and clarity.
Ordinary People

Xenia Bailly.
ballerina.

Xenia, the dance visionary: She expresses her identity through dance at the TaZ Academy in Zurich, with the dream of unleashing emotions on big stages.

“I dance, therefore I am.” If anything applies to Xenia, it’s this twist on Descartes’ famous quote. Xenia, who has just turned 16, is studying ballet and contemporary dance at the TaZ Academy in Zurich. And she does so with a unique blend of joy, passion, and unbridled determination. After all, she has a big goal: to become a ballerina in a renowned ballet company. And then she starts to gush: “Dancing lets me be myself; I feel more like myself when I dance than when I’m doing anything else,” she says. And she adds: “I love showing people emotions they rarely get to see in everyday life.” And I stand there with her mother and her dog, and I’m certain: Xenia will make it.
‍
Xenia Bailly, ballet dancer, Zurich, Switzerland.

Ordinary People

Viviane Lüer.
model.

Vivi, the Master of Compassion: She rescues bumblebees and helps people. She is living proof that we shouldn’t jump to conclusions and that we should always be willing to help others.

HELPFULNESS—yes, that’s something Vivi really takes to heart. Every life, or rather every living being, is precious, which is why, during our photo shoot in and around Stuttgart, Vivi rescued a bumblebee from the sidewalk. A little later, she helped a woman in need downtown. She likes to look beyond first impressions and has no patience for stereotyping. I’ll be completely honest—I put her in the wrong “box,” but I quickly took her out again!
‍
Viviane Lüer, HR Consultant, Model, Stuttgart, Germany.

Ordinary People

Andrea Frei.
altruist.

My wife. A woman who is constantly pouring her heart into watering, hammering, polishing, repairing, creating, drawing, painting, and printing.

The black-and-white portrait for the Ordinary People project shows a woman sitting down, with the photograph capturing the subject’s deep emotional intensity.The black-and-white portrait for the Ordinary People project shows a woman sitting down, with the photograph capturing the subject’s deep emotional intensity.
The black-and-white photograph for the Ordinary People project depicts women’s hands painting in a sensitive documentary style, effectively capturing the subject’s emotion.The black-and-white photograph for the Ordinary People project depicts women’s hands painting in a sensitive documentary style, effectively capturing the subject’s emotion.
This black-and-white portrait of a smiling woman for the Ordinary People project captures the subject’s warm presence and joy in a timeless image.This black-and-white portrait of a smiling woman for the Ordinary People project captures the subject’s warm presence and joy in a timeless image.
The black-and-white portrait of a smiling woman sitting and painting for the Ordinary People project captures the deep emotions and creative expressiveness in her profile.The black-and-white portrait of a smiling woman sitting and painting for the Ordinary People project captures the deep emotions and creative expressiveness in her profile.
The black-and-white photo for the Ordinary People project shows a woman painting, seated with a smiling profile, capturing her emotional depth and creative expressiveness.The black-and-white photo for the Ordinary People project shows a woman painting, seated with a smiling profile, capturing her emotional depth and creative expressiveness.
The black-and-white photograph for the Ordinary People project captures a person’s emotion through the image of a woman’s breast, with a focus on intimacy and sensuality.The black-and-white photograph for the Ordinary People project captures a person’s emotion through the image of a woman’s breast, with a focus on intimacy and sensuality.

My wife. A selfless soul. Someone who is constantly pouring her passion into pouring, hammering, polishing, repairing, creating, drawing, painting, and printing. And who raises our daughters Maja Hermine and Svea Carlotta, our dog Lola, and me with the same dedication. Thank you for that. And thank you also for finding a home at the foot of the Alb after working at Swarovski and Jette Joop, where you now teach art and technology to children and teenagers.
‍
Andrea Ricarda Frei, mother. Artist. Jewelry designer. Malmö.

This black-and-white portrait of a woman holding flowers, taken for the Ordinary People project, captures the beauty and tenderness of the moment as she looks into the camera.
The black-and-white portrait of a woman holding flowers for the Ordinary People project shows her sitting in a vintage-style room, smiling gently and looking into the camera.The black-and-white portrait of a woman holding flowers for the Ordinary People project shows her sitting in a vintage-style room, smiling gently and looking into the camera.
The black-and-white photo for the Ordinary People project shows a woman painting, with the photo capturing the subject’s deep emotional intensity and creative expressiveness.The black-and-white photo for the Ordinary People project shows a woman painting, with the photo capturing the subject’s deep emotional intensity and creative expressiveness.
The black-and-white photo for the Ordinary People project shows a woman painting, with a fish figure in the foreground, capturing the emotional depth and creative atmosphere of the moment.The black-and-white photo for the Ordinary People project shows a woman painting, with a fish figure in the foreground, capturing the emotional depth and creative atmosphere of the moment.
The black-and-white photograph for the Ordinary People project features a portrait of a woman sitting and painting; the profile of the portrait captures the emotional depth and creative atmosphere.The black-and-white photograph for the Ordinary People project features a portrait of a woman sitting and painting; the profile of the portrait captures the emotional depth and creative atmosphere.
Ordinary People

Paul Hupfer. Model for *
*.

Paul, the World-Changer: He effortlessly navigates between fashion capitals and rural idylls, blending sustainable veganism with high-end fashion and vinyl vibes—a life full of harmony despite the contrasts.

Paul’s lifestyle isn’t exactly what you’d call ordinary. Far from it. In fact, it’s multifaceted. He’s the kind of guy who moves back and forth between different worlds. Berlin, the city where he was discovered. Mehla, a small village in eastern Thuringia that he calls home. Kult Models, the agency that represents him worldwide. His cat Elsa, who always manages to lure him back home. The premium fashion brands that book him. His frugal and eco-friendly vegan lifestyle. Being at one with nature. His effortless talent for spinning deep house and Chicago house on vinyl. Sound like a lot of contradictions? Paul doesn’t see it that way.
‍
Paul Hupfer, model/DJ. Berlin & London.

The black-and-white photograph captures the architecture of a street scene, with the buildings' striking lines and details standing out against the urban backdrop.The black-and-white photograph captures the architecture of a street scene, with the buildings' striking lines and details standing out against the urban backdrop.
This black-and-white portrait of a man in a street scene, created for the Ordinary People project, captures the essence of human history through photography by portraying individual personalities within an urban setting.This black-and-white portrait of a man in a street scene, created for the Ordinary People project, captures the essence of human history through photography by portraying individual personalities within an urban setting.
Ordinary People

Niels Huang. Ceramicist.

Niels Huang, the ageless ceramic artist: living a healthy life into his 80s thanks to yoga and lemon water, he creates masterful works in quiet Danish solitude—a life like that of a monk.

Not a day goes by without someone publishing some theory—preferably backed by science—about what rituals are needed to stay healthy for as long as possible. Niels Huang has his own: yoga. And afterward, a glass of water with fresh lemon juice. And apparently, it works. Niels Huang is 82, and not a day goes by without him modeling ceramic artworks in his workshop, 100 kilometers northwest of Copenhagen, following an ancient Chinese tradition. And this ascetic man—who reminds me of a monk—does so with such calm that I even felt the shutter sound of my Leica was a form of disrespect.
‍
Niels Huang, ceramicist. Lumsås. Denmark.

Ordinary People

Philipp Sille.
designer.

Philipp, the modern creative: He prioritizes family and passion over prestigious jobs at top brands. Authenticity meets the art of living.

The black-and-white photograph for the Ordinary People project captures the profile of a smiling man looking away, thereby highlighting the significance of photography in human history through subtle details.The black-and-white photograph for the Ordinary People project captures the profile of a smiling man looking away, thereby highlighting the significance of photography in human history through subtle details.
The black-and-white photo for the Ordinary People project captures the moving feet of a man jumping onto the table, conveying the emotional intensity and dynamism of the moment.The black-and-white photo for the Ordinary People project captures the moving feet of a man jumping onto the table, conveying the emotional intensity and dynamism of the moment.
The black-and-white photo for the Ordinary People project shows a man leaning on one leg on a sports field, capturing the dynamism and exertion of the sport in a striking snapshot.The black-and-white photo for the Ordinary People project shows a man leaning on one leg on a sports field, capturing the dynamism and exertion of the sport in a striking snapshot.
The black-and-white photo for the Ordinary People project captures the moment a man jumps onto the table, conveying the emotional intensity and exuberance of the scene.The black-and-white photo for the Ordinary People project captures the moment a man jumps onto the table, conveying the emotional intensity and exuberance of the scene.
The black-and-white photograph for the Ordinary People project shows details of rolls of film on the refrigerator shelf, including the profile of a man, highlighting the significance of photography in human history.The black-and-white photograph for the Ordinary People project shows details of rolls of film on the refrigerator shelf, including the profile of a man, highlighting the significance of photography in human history.
The image for the Ordinary People project features details from a book titled "Geil-Eier," a seemingly humorous work that draws attention to everyday creativity and diversity.The image for the Ordinary People project features details from a book titled "Geil-Eier," a seemingly humorous work that draws attention to everyday creativity and diversity.
The image for the "Ordinary People" project shows a bicycle leaning against a wall, with details visible through the window, capturing the atmosphere of everyday life.The image for the "Ordinary People" project shows a bicycle leaning against a wall, with details visible through the window, capturing the atmosphere of everyday life.
The black-and-white photograph for the Ordinary People project shows a man wearing a helmet who is looking away; it captures human history through a series of photographs that convey depth and meaning.The black-and-white photograph for the Ordinary People project shows a man wearing a helmet who is looking away; it captures human history through a series of photographs that convey depth and meaning.
The black-and-white photograph for the Ordinary People project depicts men's feet in sneakers, with details that vividly convey human history through photography.The black-and-white photograph for the Ordinary People project depicts men's feet in sneakers, with details that vividly convey human history through photography.
The black-and-white photo for the Ordinary People project shows a hallway filled with bicycles and captures the subtle emotion of a person in the midst of everyday life.The black-and-white photo for the Ordinary People project shows a hallway filled with bicycles and captures the subtle emotion of a person in the midst of everyday life.

How refreshing it is when a creative person isn’t constantly trying to come across as a creative person. Philipp is one of those people. “It’s simple,” he says. “You just have to know what’s important to you... Time is very valuable.” And he’d rather spend that time with his son Bob or on his road bike than constantly working for world-renowned brands like Porsche or Hugo Boss.
‍
Philipp Sille, Designer. Stuttgart.

The image for the "Ordinary People" project captures a man on a balcony, surrounded by plants and sunlight, creating an emotional atmosphere.The image for the "Ordinary People" project captures a man on a balcony, surrounded by plants and sunlight, creating an emotional atmosphere.
The black-and-white photograph for the Ordinary People project captures a man looking away and, in a poignant portrait, conveys the deep emotions and thoughts of the person in the photo.The black-and-white photograph for the Ordinary People project captures a man looking away and, in a poignant portrait, conveys the deep emotions and thoughts of the person in the photo.
The image for the "Ordinary People" project shows the reflection of a man's portrait on a tabletop, creating a fascinating sense of perspective and depth.The image for the "Ordinary People" project shows the reflection of a man's portrait on a tabletop, creating a fascinating sense of perspective and depth.
The black-and-white photo for the Ordinary People project captures a man sitting on the floor playing Uno, reflecting the history of humanity through photographs in a photo essay and highlighting the significance of simple moments.The black-and-white photo for the Ordinary People project captures a man sitting on the floor playing Uno, reflecting the history of humanity through photographs in a photo essay and highlighting the significance of simple moments.
Ordinary People

Benjamin Ilg.
radmoment.

Benjamin, the Cycling Moment Collector: Proves that cycling creates moments of pure joy.

“Cycling makes you happy,” says Benjamin. And I thought, “Well, if he says so…” But I had my serious doubts about whether all that hard work on a bike really makes you happy. And then I spent a day with Benjamin. With my camera. And on my bike. And I have to say: I guess I was wrong. Cycling makes you happy. Especially when you’re out and about with a guy who wrings so many moments of happiness—or should I say: cycling moments—out of life as Benjamin does.
‍
Benjamin Ilg, Radmoment. Kernen.

The black-and-white photo for the Ordinary People project shows a mechanic at work repairing a Maserati, an authentic snapshot of a repair scene.The black-and-white photo for the Ordinary People project shows a mechanic at work repairing a Maserati, an authentic snapshot of a repair scene.
Ordinary People

Werner Brohl.
mechanics.

Werner Brohl, the "Car Wizard": A pioneer in the tuning of true classics, whose passion for historic cars is evident in every Italian vehicle he works on.

The black-and-white photo for the Ordinary People project features a portrait of a mechanic intently working on a Maserati, his face reflecting his expertise.The black-and-white photo for the Ordinary People project features a portrait of a mechanic intently working on a Maserati, his face reflecting his expertise.
The black-and-white photo for the Ordinary People project shows a mechanic working with his hands, capturing the human story of manual labor.The black-and-white photo for the Ordinary People project shows a mechanic working with his hands, capturing the human story of manual labor.
The black-and-white photo for the Ordinary People project shows a portrait of a mechanic working on a rare car with his handsThe black-and-white photo for the Ordinary People project shows a portrait of a mechanic working on a rare car with his hands
The black-and-white photo for the Ordinary People project showcases striking details of a vintage Maserati, capturing the vehicle’s timeless elegance.The black-and-white photo for the Ordinary People project showcases striking details of a vintage Maserati, capturing the vehicle’s timeless elegance.
The black-and-white photo for the Ordinary People project shows a mechanic working on a rare car with his hands, capturing the human story behind the automotive trade.The black-and-white photo for the Ordinary People project shows a mechanic working on a rare car with his hands, capturing the human story behind the automotive trade.
The black-and-white photograph for the Ordinary People project features a portrait of a mechanic whose serious expression reflects the intensity of his craft.The black-and-white photograph for the Ordinary People project features a portrait of a mechanic whose serious expression reflects the intensity of his craft.

If anyone knows anything about cars—I mean real cars, the kind that seem to have been built specifically for the Mille Miglia—it’s Werner Brohl. He was already tuning Alfa Romeos in Rastatt back when most people in Baden still thought the brand was an Italian dish. And when he shifts into first gear with the endlessly long gearshift of a 1971 Giulia and drives very slowly out of his dealership’s garage, I feel it: That is true passion.
‍
Werner Brohl, Mechanic. Rastatt.

The black-and-white photo for the Ordinary People project features a portrait of a mechanic intently repairing a headlight, with a vignette and grain to create an authentic atmosphere.The black-and-white photo for the Ordinary People project features a portrait of a mechanic intently repairing a headlight, with a vignette and grain to create an authentic atmosphere.
The black-and-white photo for the Ordinary People project features a portrait of a mechanic whose serious expression reflects his dedication to his craft.The black-and-white photo for the Ordinary People project features a portrait of a mechanic whose serious expression reflects his dedication to his craft.
The black-and-white photo for the Ordinary People project shows a portrait of a mechanic intently repairing a headlight. His expression conveys expertise and precision.The black-and-white photo for the Ordinary People project shows a portrait of a mechanic intently repairing a headlight. His expression conveys expertise and precision.
The black-and-white photograph for the Ordinary People project shows a mechanic washing his hands with a brush, evoking the human story of care and cleanliness.The black-and-white photograph for the Ordinary People project shows a mechanic washing his hands with a brush, evoking the human story of care and cleanliness.
Ordinary People

Eva Achenbach.
designer.

Eva, the creative jack-of-all-trades: she handles design and content with ease and finds peace in watching her horses—work that doesn’t feel like work.

The black-and-white photo for the Ordinary People project shows a blonde woman with short hair eating ice cream in a sunny setting while looking away, capturing deep emotions and thoughts in a documentary-style shot.The black-and-white photo for the Ordinary People project shows a blonde woman with short hair eating ice cream in a sunny setting while looking away, capturing deep emotions and thoughts in a documentary-style shot.
A girl and her horse are captured in an atmospheric black-and-white photo, basking in the bright sunlight in a field. A touching contribution to the Ordinary People project.A girl and her horse are captured in an atmospheric black-and-white photo, basking in the bright sunlight in a field. A touching contribution to the Ordinary People project.
A touching black-and-white photo of a girl tenderly hugging a horse in a field—perfect for the "Ordinary People" project, which captures authenticity and connection.A touching black-and-white photo of a girl tenderly hugging a horse in a field—perfect for the "Ordinary People" project, which captures authenticity and connection.
A touching black-and-white photo shows a girl tenderly hugging a horse in a field—perfect for the Ordinary People project.A touching black-and-white photo shows a girl tenderly hugging a horse in a field—perfect for the Ordinary People project.
A striking black-and-white photo shows a girl hugging a horse in a field while smiling at the camera. Perfect for the Ordinary People project.A striking black-and-white photo shows a girl hugging a horse in a field while smiling at the camera. Perfect for the Ordinary People project.
As part of the "Ordinary People" project: An atmospheric black-and-white photograph of a woman on a horse in a vast arena, captured on a sunny day, tells the story of humanity through photographs.As part of the "Ordinary People" project: An atmospheric black-and-white photograph of a woman on a horse in a vast arena, captured on a sunny day, tells the story of humanity through photographs.
A striking black-and-white photo of a girl with a horse in a field, perfect for the "Ordinary People" project, which captures a sense of authenticity and connection.A striking black-and-white photo of a girl with a horse in a field, perfect for the "Ordinary People" project, which captures a sense of authenticity and connection.
An atmospheric black-and-white photo shows a girl walking alongside two horses in a field on a sunny day. Perfect for the Ordinary People project.An atmospheric black-and-white photo shows a girl walking alongside two horses in a field on a sunny day. Perfect for the Ordinary People project.

Have you ever watched horses sleep? Neither have I. Eva does that sometimes. She says it lets her just “be.” Nothing then suggests that she’s hard to beat in terms of efficiency and determination when it comes to her work as a creative mind, designer, stylist, or content creator. Did I just say “work”? “No, it’s not work in the conventional sense,” says Eva, and takes her leave. The ponies are waiting.
‍
Eva Aschenbach, Design. Remshalden.

The black-and-white photo for the Ordinary People project shows a smiling woman in an apple orchard in the summer, capturing her emotions as she stands amidst nature.The black-and-white photo for the Ordinary People project shows a smiling woman in an apple orchard in the summer, capturing her emotions as she stands amidst nature.
The black-and-white photo for the Ordinary People project shows a woman hiking in nature as the sun shines, capturing her emotions amidst the natural beauty.The black-and-white photo for the Ordinary People project shows a woman hiking in nature as the sun shines, capturing her emotions amidst the natural beauty.
The black-and-white photo for the Ordinary People project shows a woman sitting on the ground with vineyards in the background, capturing her emotions against a picturesque backdrop.The black-and-white photo for the Ordinary People project shows a woman sitting on the ground with vineyards in the background, capturing her emotions against a picturesque backdrop.
The photo for the "Ordinary People" project shows a blonde woman with short hair looking away, capturing the deep emotions and thoughts of a person in a photo essay.The photo for the "Ordinary People" project shows a blonde woman with short hair looking away, capturing the deep emotions and thoughts of a person in a photo essay.
Ordinary People

Shiela Ho.
model.

Shiela, the powerhouse from Cape Town: She embodies the very essence of fulfillment—as a passionate mother, vegan café owner, and model in demand around the world, she lives her life with intensity and dedication.

Can you tell when someone has found their calling? Since my visit with Shiela in Cape Town, I’ve been certain: Yes, you can tell. You can feel it. Everything Shiela does feels twice as intense, twice as committed. Always fully present. In everything she does. And she does a whole lot. She is a passionate mother, runs a vegan café together with her husband—in keeping with their shared lifestyle—and, when she isn’t acting somewhere, is a model in demand all over the world. Finding her place—that’s it.
‍
Shiela Ho, model. Actress. Cape Town, South Africa.

Ordinary People

Kim Zetzmann.
model.

Kim, the bundle of energy: She handles her government job, social media, styling, and modeling with ease—a true master of the art of living.

Anyone who visits Kim in her small apartment on the outskirts of Pforzheim quickly gets the sense that here is a young woman living a life full of insatiable curiosity about everything life has in store. And that’s exactly why she’s bursting with positive energy. It reminds me of Joni Mitchell: “...I’ve looked at clouds from both sides now.” Here, her job at the registration office; there, social media, styling, parties, and her modeling career. And Kim manages it all with ease. And her dog Tyson. And family. And so much more. And me? I’m just taking pictures.
‍
Kim Zetzmann, Model. Pforzheim.

Ordinary People

Dennis Nikolay.
food stylist.

Dennis, the food styling guru: He transitioned from being a Michelin-starred chef to a globally sought-after food stylist based in Düsseldorf.

The black-and-white photo for the Ordinary People project is a portrait of a man whose face conveys expression and depth, making it perfect for an emotional photo essay.The black-and-white photo for the Ordinary People project is a portrait of a man whose face conveys expression and depth, making it perfect for an emotional photo essay.
The image for the "Ordinary People" project shows a man walking down the street, seen from behind, in a black-and-white photograph that creates a mysterious atmosphere.The image for the "Ordinary People" project shows a man walking down the street, seen from behind, in a black-and-white photograph that creates a mysterious atmosphere.

Düsseldorf seems to be something of a hub for food stylists. So what could be more natural for someone who always felt that the visual aspect of food was somewhat neglected than to trade his position as a chef at the Michelin-starred restaurant Landhaus Fleckl in 2007 for a job with what were, at the time, the best food stylists around? Today, Dennis is in a league of his own, traveling the world from his base in Düsseldorf with his company “Foodstyler” to ensure that what the world’s Michelin-starred chefs create also looks great on camera.
‍
Dennis Nikolay, Food Stylist. Düsseldorf.

The image for the Ordinary People project shows a man shopping at the market, surrounded by an abundance of fresh produce and a lively atmosphere.The image for the Ordinary People project shows a man shopping at the market, surrounded by an abundance of fresh produce and a lively atmosphere.
The image for the Ordinary People project is a close-up of a counter with garlic, presented in black and white, which creates an artistic atmosphere.The image for the Ordinary People project is a close-up of a counter with garlic, presented in black and white, which creates an artistic atmosphere.
The image for the Ordinary People project shows a close-up of Kohl, with the black-and-white details lending it a special intensity.The image for the Ordinary People project shows a close-up of Kohl, with the black-and-white details lending it a special intensity.
The black-and-white photo for the Ordinary People project shows a man cooking, capturing the emotions and atmosphere of the moment in a documentary style. The black-and-white photo for the Ordinary People project shows a man cooking, capturing the emotions and atmosphere of the moment in a documentary style.
The black-and-white photo for the Ordinary People project shows hands cutting bread with a knife, capturing an everyday scene of bread-making.The black-and-white photo for the Ordinary People project shows hands cutting bread with a knife, capturing an everyday scene of bread-making.
The black-and-white photograph for the Ordinary People project shows a man standing at a house window at night, bathed in warm nightlight, capturing the contemplative mood of the scene.The black-and-white photograph for the Ordinary People project shows a man standing at a house window at night, bathed in warm nightlight, capturing the contemplative mood of the scene.
The image for the Ordinary People project shows a collection of vinyl records lined up in a row and captures the timeless beauty of analog music playback in black and white.The image for the Ordinary People project shows a collection of vinyl records lined up in a row and captures the timeless beauty of analog music playback in black and white.
The black-and-white photo for the Ordinary People project shows a close-up of a vinyl record player, capturing a nostalgic atmosphere.The black-and-white photo for the Ordinary People project shows a close-up of a vinyl record player, capturing a nostalgic atmosphere.
The black-and-white photo for the Ordinary People project shows a view of flowers on a balcony, with the beauty of the flowers contrasting with the simple color palette.The black-and-white photo for the Ordinary People project shows a view of flowers on a balcony, with the beauty of the flowers contrasting with the simple color palette.
The black-and-white portrait for the Ordinary People project captures the deep emotion of a man in a striking documentary photograph.The black-and-white portrait for the Ordinary People project captures the deep emotion of a man in a striking documentary photograph.
Ordinary People

Dashi Krasnici.
hairstylist.

Dashi, the hairstylist for everyone: He’s just as passionate about celebrities as he is about “ordinary people,” embraces equality, and perfects both body and mind through boxing.

Dashi spoils his clients in his salons and also at events, photo shoots, and film shoots when it comes to their hair. His clients and fans include a whole host of celebrities, but he also treats ordinary people like me with the same emotional yet incredibly precise dedication. “To me, all people are equal to begin with.” He doesn’t just say that—he lives by it. To burn off even more of his nearly endless energy after a long day, he regularly goes to boxing training. Not to ever hurt anyone, but to keep his mind and body fit and agile. My colleague Sofiia and I are fans of Dashi.
‍
Dashi Krasnici, Hairstylist. Barber. Master Hairdresser, Düsseldorf.

The black-and-white photograph for the Ordinary People project shows the profile of a girl looking out over a field, with the focus on the emotional depth of her expression.The black-and-white photograph for the Ordinary People project shows the profile of a girl looking out over a field, with the focus on the emotional depth of her expression.
Ordinary People

Bianca Geiger.
dogtrainer.

Bianca, the dog whisperer: She has mastered the art of communicating with dogs—and not just in the rain in Zurich.

The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field; the portrait captures the sense of connection and calm on her face.The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field; the portrait captures the sense of connection and calm on her face.
The black-and-white photo for the Ordinary People project shows a girl walking with dogs along the lakeshore while the dogs swim in the water.The black-and-white photo for the Ordinary People project shows a girl walking with dogs along the lakeshore while the dogs swim in the water.
The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field, capturing the bond and serenity in her expression.The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field, capturing the bond and serenity in her expression.
The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field; her smiling portrait conveys a sense of joy and connection.The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field; her smiling portrait conveys a sense of joy and connection.
The black-and-white photo for the Ordinary People project shows a girl walking five dogs, with the movement in the image capturing a vivid emotion.The black-and-white photo for the Ordinary People project shows a girl walking five dogs, with the movement in the image capturing a vivid emotion.
The black-and-white portrait for the Ordinary People project shows four dogs in a field in the rain, with the natural setting creating an emotional atmosphere.The black-and-white portrait for the Ordinary People project shows four dogs in a field in the rain, with the natural setting creating an emotional atmosphere.
The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field, focusing on the emotional bond between human and animal.The black-and-white photo for the Ordinary People project shows a girl with a dog in a rainy field, focusing on the emotional bond between human and animal.
The black-and-white photo for the Ordinary People project shows a girl wiping water off her dog after a walkThe black-and-white photo for the Ordinary People project shows a girl wiping water off her dog after a walk

Bianca can obviously talk to dogs. I can’t think of any other way to explain the way this dog trainer communicates with her dogs. She’s assisted by Jill, her “right-hand paw,” as she puts it. So she leashes up her pack of dogs and heads out into the Zurich rain. She does this with a calmness and ease that, as a dog lover, fills me with pure envy. And then she talks, plays, and trains with the dogs—I’m sure she didn’t even notice me or my camera all day.
‍
Bianca Geiger, dog trainer. Zurich, Switzerland.

The black-and-white photo for the Ordinary People project features a portrait of a dog drooling, capturing a natural and lively scene.The black-and-white photo for the Ordinary People project features a portrait of a dog drooling, capturing a natural and lively scene.
The black-and-white photo for the Ordinary People project shows a girl whose dog is affectionately sniffing her, with the portrait capturing the emotional bond between the two.The black-and-white photo for the Ordinary People project shows a girl whose dog is affectionately sniffing her, with the portrait capturing the emotional bond between the two.
The black-and-white photo for the Ordinary People project shows a girl while a dog sniffs her. The portrait conveys the intimacy and bond between the two.The black-and-white photo for the Ordinary People project shows a girl while a dog sniffs her. The portrait conveys the intimacy and bond between the two.
Ordinary People

Thomas Luk.
consultant.

The Energy Virtuoso: Using “creativity as a superpower,” he defies the laws of sleep and inspires the automotive world worldwide—a master of endurance.

I have no idea where this man gets his energy from. Every day, 16 to 18 hours of total focus, unconditional dedication, and peak creativity. Meetings wrap up at 1 a.m., and by 5 a.m. he’s at the airport, fully focused and ready to head to his next destination. Somehow, he seems to defy the laws of sleep and wakefulness. And then he says, “My superpower is my creativity.” Automakers across Europe and China are grateful to him for this as partners and consultants. I’m not that strong.
‍
Thomas Luk, Consultant. Burgos, Spain

The image for the "Ordinary People" project features a portrait of a man wearing glasses who is intently working on something, with the focus on his seriousness and dedication.The image for the "Ordinary People" project features a portrait of a man wearing glasses who is intently working on something, with the focus on his seriousness and dedication.
Ordinary People

Volker Stauch. Managing Director of
.

The industry visionary: 35 years at the helm of Daimler, founder of Star Care, active in the automobile club, and a surprise in a VW Beetle.

The image for the "Ordinary People" project shows a car steering wheel with hands on it; the black-and-white photo features a strong contrast that emphasizes the intensity of the scene.The image for the "Ordinary People" project shows a car steering wheel with hands on it; the black-and-white photo features a strong contrast that emphasizes the intensity of the scene.
The black-and-white photo for the Ordinary People project shows a car radio, featured in a photo essay that captures a person’s emotions in an authentic moment.The black-and-white photo for the Ordinary People project shows a car radio, featured in a photo essay that captures a person’s emotions in an authentic moment.
The black-and-white photo for the Ordinary People project shows a man leaning against the open hood of a car, capturing an emotional, documentary-style scene.The black-and-white photo for the Ordinary People project shows a man leaning against the open hood of a car, capturing an emotional, documentary-style scene.
The black-and-white photo for the Ordinary People project shows a man standing next to a sign with a map of the area, capturing an emotional scene from the photo essay.The black-and-white photo for the Ordinary People project shows a man standing next to a sign with a map of the area, capturing an emotional scene from the photo essay.
The black-and-white photo for the Ordinary People project shows a beekeeper in his apiary checking the honeycombs, capturing an emotional moment of documentary photography.The black-and-white photo for the Ordinary People project shows a beekeeper in his apiary checking the honeycombs, capturing an emotional moment of documentary photography.
The black-and-white photo for the Ordinary People project shows a beekeeper in the apiary checking the honeycombs and conveys a powerful atmosphere.The black-and-white photo for the Ordinary People project shows a beekeeper in the apiary checking the honeycombs and conveys a powerful atmosphere.
The black-and-white photo for the Ordinary People project shows a beekeeper in his apiary, intently inspecting the honeycombs without losing his calm determination.The black-and-white photo for the Ordinary People project shows a beekeeper in his apiary, intently inspecting the honeycombs without losing his calm determination.

What can I say? He’s held top management positions at Daimler for 35 years, founded the charity Star Care, is active in the Württemberg Automobile Club, and shows up for our scheduled photo shoot in a VW Beetle. But when you’re the kind of person who takes on projects like building the Mercedes-Benz Museum, you should always expect surprises.
‍
Volker Stauch, Board Member. Wutach Gorge.

The black-and-white photo for the Ordinary People project shows a mechanic's hands and spare parts, capturing the working atmosphere of the trade.The black-and-white photo for the Ordinary People project shows a mechanic's hands and spare parts, capturing the working atmosphere of the trade.
The image for the "Ordinary People" project shows a man walking into the garage on a sunny day, with the scene conveying a warm and inviting atmosphere.The image for the "Ordinary People" project shows a man walking into the garage on a sunny day, with the scene conveying a warm and inviting atmosphere.
The black-and-white portrait for the Ordinary People project shows a blonde woman looking at her phone in a touching photo essay, capturing the emotional depth of a person in a photograph.The black-and-white portrait for the Ordinary People project shows a blonde woman looking at her phone in a touching photo essay, capturing the emotional depth of a person in a photograph.
Ordinary People

Mona Buckenmaier.
CEO.

Mona, the Power Woman: With boundless energy and the simple motto “Be braver”—with her, anything seems possible.

The black-and-white portrait for the Ordinary People project shows a blonde woman looking away and smiling, capturing the deep emotional intensity of a person in a photograph in a touching documentary. The black-and-white portrait for the Ordinary People project shows a blonde woman looking away and smiling, capturing the deep emotional intensity of a person in a photograph in a touching documentary.

Actually, a single word is enough to describe Mona: Power. Endless. Anyone who speaks with her, meets her, and—like me—has the privilege of accompanying her at work senses within moments that with her, anything seems possible. And she says, “Let’s all be a little braver.” Coming from her, it sounds so simple and natural.
‍
Mona Buckenmaier, entrepreneur. Schorndorf.

The photo for the Ordinary People project shows a blonde woman looking at clothing sketches in a touching photo essay, expressing an emotional connection to fashion and creativity.The photo for the Ordinary People project shows a blonde woman looking at clothing sketches in a touching photo essay, expressing an emotional connection to fashion and creativity.
The image for the "Ordinary People" project shows a blonde woman looking away with a smile, capturing the emotional intensity of a person in a photograph in a touching portrait.The image for the "Ordinary People" project shows a blonde woman looking away with a smile, capturing the emotional intensity of a person in a photograph in a touching portrait.
This portrait of a woman focused on her phone, taken for the Ordinary People project, captures the modern dynamics of the communication age in a moving photo essay that reflects on human history through photography.This portrait of a woman focused on her phone, taken for the Ordinary People project, captures the modern dynamics of the communication age in a moving photo essay that reflects on human history through photography.
The photograph for the "Ordinary People" project captures a pensive woman with blonde hair who looks away thoughtfully yet still smiles, thereby chronicling human history through photographs in a touching documentary series.The photograph for the "Ordinary People" project captures a pensive woman with blonde hair who looks away thoughtfully yet still smiles, thereby chronicling human history through photographs in a touching documentary series.
The photo for the "Ordinary People" project shows a woman with her dog on a viewing platform overlooking the city; the project captures human history through touching photographs.The photo for the "Ordinary People" project shows a woman with her dog on a viewing platform overlooking the city; the project captures human history through touching photographs.
The image for the "Ordinary People" project shows a dog lying relaxed on the sofa—a simple yet touching moment of everyday life that captures the bond between humans and animals. The image for the "Ordinary People" project shows a dog lying relaxed on the sofa—a simple yet touching moment of everyday life that captures the bond between humans and animals.
The photograph for the "Ordinary People" project captures the simplicity of a pillow and invites the viewer to immerse themselves in the intimate, everyday details of life.The photograph for the "Ordinary People" project captures the simplicity of a pillow and invites the viewer to immerse themselves in the intimate, everyday details of life.
Cookie Settings
By clicking "Accept," you consent to the use of cookies on your device to improve your browsing experience, analyze website usage, and support our marketing activities. For more information, please see our Privacy Policy.
DeclineAccept