The black-and-white photo captures the emotion of a man watching his daughter eat ice cream, creating a warm and intimate atmosphere.The black-and-white photo captures the emotion of a man watching his daughter eat ice cream, creating a warm and intimate atmosphere.

Bernhard Frei

Photographer.
Filmmaker.

As a photographer and filmmaker with over 20 years of experience, I combine exceptional precision with creativity in a diverse portfolio. I work with clients around the world.

Get in touch.
Commercial

fashion.
hugo man.

The HUGO fashion brand by Hugo Boss has been a client of mine for many years. Here is a video of a lookbook shoot that I produced.

More fashion
A striking drone photo shows the Max Grundig Clinic and the surrounding natural landscape from a bird's-eye view in bright sunshine.A striking drone photo shows the Max Grundig Clinic and the surrounding natural landscape from a bird's-eye view in bright sunshine.
Commercial

fashion.
hugo women.

I produced lookbook photos for the HUGO brand by Hugo Boss.

More fashion
Ordinary People

Inga Reska.
model.

Inga, the Nordic natural talent: Though she misses her home by the sea, she brings a radiant charm from Denmark’s wilderness.

Commercial

advertising.
breast care.

I worked with my team to bring this elaborate campaign for HAKA Kunz’s EUTERPFLEGE cream to life at various locations in Berlin.

More advertising
A refreshing salad takes center stage in the food photo shoot for Ave, which showcases vegan recipes in our photo studio using a blue bowl and a white background.A refreshing salad takes center stage in the food photo shoot for Ave, which showcases vegan recipes in our photo studio using a blue bowl and a white background.
Commercial

food.
vantastic foods.

For Absolute Vegan Empire, we worked with a food stylist to develop vegan recipes using products from Vantastic Foods. We then photographed these delicious dishes in our photo studio.

More food
Bernhard Frei

Photographer.
Filmmaker.

What sets me apart? “He’s extremely precise, incredibly reliable, and—quiet,” say my clients.

Get in touch.
boutique

Workshops.
One-on-one coaching.

I offer completely personalized training sessions. Whether it's about technique or creativity.

Learn more
Commercial

fashion.
rich&royal.

Here I present lookbook photos of fashion that showcase the standout looks from a rich&royal collection, both in video clips and still images.

More Fashion
Ordinary People

Marius Fletschinger.
priest.

Marius, the Metallica-loving pastor: With his outlook on life, he stylishly embodies modern faith.

A black-and-white photo shows a journalistic-style portrait of a man in profile against a bokeh background, capturing strong emotions. A contribution to the Ordinary People project, which documents human history through photography.A black-and-white photo shows a journalistic-style portrait of a man in profile against a bokeh background, capturing strong emotions. A contribution to the Ordinary People project, which documents human history through photography.
LEICA

Exhibition in Konstanz.

FREI | 1 ORDINARY PEOPLE, freed from the confines of a bound book. From October 13, 2023, to January 14, 2024, I exhibited at the LEICA-GALERIE in Konstanz.

Commercial

product.
‍proflax.

Elaborate set construction is sometimes part of studio shoots. For this project, we built various rooms for our client Proflax and illuminated them in a way that evokes emotion.

More products
Created specifically for Proflax, this image features an inviting interior with yellow cushions on a sofa. Elaborate set design and contrasting lighting highlight the details, while a gray background and atmospheric ambiance were captured in the photo studio.Created specifically for Proflax, this image features an inviting interior with yellow cushions on a sofa. Elaborate set design and contrasting lighting highlight the details, while a gray background and atmospheric ambiance were captured in the photo studio.
The black-and-white portrait of a man from the w:architekten team depicts an employee in a professional setting, captured in striking monochrome.
Commercial

Human Resources.
w:architects.

“When work and life merge. New Work.” I’m profiling w:architekten.

More Human Resources
Ordinary People

Andrea Grudda.Author of *
*.

Andrea, the modern listener and observer: She transforms people and places through her unique abilities.

Commercial

architecture.
steigenberger.

Photography for the design-oriented JAZ line of the Steigenberger Hotel. Amsterdam. Stuttgart. Vienna.

More architecture
Exclusively for Steigenberger: The design-focused JAZ line is illuminated at night, exuding the hotel’s inviting charm and luxury from the front
Commercial

product.
qlocktwo.

Photographing watches in a studio is a particular challenge. Here are some shots from qlocktwo's campaigns.

More products